When is the best time to post on TikTok, Instagram, and Facebook?

Finding the perfect time to post can be difficult for those looking to go viral (Photo: Getty)

Who doesn’t love that endorphin rush you get every time a message, tweet, or selfie starts pouring in? the likes and comments of your online friends?

Sometimes, however, you can post a great joke, a creative TikTok, or a great vacation snapshot on Instagram, only to have it go largely unnoticed, without having the effect you hoped for.

As with most successful projects in this world – whether it’s playing music, cooking, or even posting on social media – timing is everything.

Finding the perfect time to post content may seem like an impossible task in the rapidly evolving world of social media, but the results of a recent study conducted by comparethemarket.com could be about to change all of that.

Here is everything you need to know to choose the perfect time to click on “post” …

When is the best time to post on Facebook?

People are more likely to use Facebook between 4.30 p.m.-6.30 p.m., which is when most people finish their jobs.

TikTok and Facebook app on the Apple iPhone XR screen

When are most users active on TikTok? (Photo: Getty)

So if you want to collect the likes, we recommend that you post as soon as you go out.

When is the best time to post on Instagram?

The study also found that Instagram users also tended to use the app right after work, possibly during their commute to work.

It is therefore also recommended to upload to the photo sharing app as soon as you leave the office, between 4.30 p.m.-6.30 p.m..

When is the best time to post on TikTok?

The users are most active on TikTok after 9 p.m., making the late night a great time to post on the platform.

The study also provided insight into which apps proved to be the most popular during the pandemic.

While TikTok turned out to be the most downloaded app of 2020/21, Facebook remains the most popular with 68% of Britons checking the app every day, followed by TikTok and Instagram.

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Commenting on the research, Holly Cox, Head of Digital at comparethemarket.com, said, “There were many times during the lockdown when we had no choice but to communicate with our loved ones through our phones, so it’s no surprise that messaging platforms and apps social media networks are the most downloaded during the period 2020-2021.

“. and actions, ”she added.

So, as we all spend more time indoors scrolling through our social media feed, now is the time to reap the likes.

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