Facebook is the most popular social media platform, with over 2.8 billion users worldwide. The company has four of the largest platforms in its network, all with over one billion active users every month.
According to a report on Statista’s global social media, Facebook reported 3.51 billion active users of its top family products in the first quarter of 2021.
YouTube is the second most used platform, with over 2.2 billion monthly active users, followed by WhatsApp with 2 billion users and Instagram with 1.3 billion users.
To read: Facebook condemns power cuts on social networks and the Internet in Africa
Chinese social media apps are also popular, with WeChat amassing 1.2 billion monthly active users. The TikTok video maker app has 700 million users and its Chinese nemesis, Douyin, 600 million.
Social media networks have broadened their reach by offering services in multiple languages, allowing users from various geographies to connect seamlessly. Statista reports that the current figures are expected to increase in the coming years.
“By 2022, social networking sites are expected to reach 3.96 billion users and these numbers are expected to increase further as mobile device usage and mobile social networks gain traction in previously underserved markets.” The company said in a blog.
Below is the global ranking of social media applications
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